Discover Perfect Campaign

Discover Perfect Campaign

Discover Perfect Campaign

2021/22

Campaign activity supporting the Atherton Tablelands Visitors Guide and new Atherton Tablelands map targeting visitors outside the region to choose the Atherton Tablelands as their next holiday destination, stay longer and experience adventure, nature, local produce, our heritage, waterfalls and more. 

Atherton Tablelands Visitors Guide

Pick up a copy from your nearest visitor information centres and from iTourism brochure boards

Available to view and download from the destination website   www.athertontablelands.com.au

Online version is a fully interactive web publication complete with video and URLs 

Atherton Tablelands Touring Map

Pick up a copy  from your nearest visitor information centres and iTourism brochure boards

Available to download from the destination website   www.athertontablelands.com.au.

Direct mail drop to residents in Townsville and Mackay in conjunction with TV Commercials, social media campaign and competition

Atherton Tablelands Themed Trails

These themed trails are just a starting point for the great range of experiences that can be found on the Atherton Tablelands.

Available to download from the destination website   www.athertontablelands.com.au

Atherton Tablelands App

Download the official Atherton Tablelands App for your copy of the Atherton Tablelands Visitors Guide and Touring Map.

Available on Apple and Android devices.

Search for AthTablelands 

Another initiative delivered by Tourism Atherton Tablelands 

Discover Launch

Discover Launch

Discover Launch

Tuesday May 25th, 11:00 am

Please join us  to officially launch the new edition of the Atherton  Tablelands Visitors Guide and our newest publication, the ​Atherton Tablelands Touring Map.

Tuesday 25th May, 11:00 am
Kur-Cow Farm Kuranda

This is a great opportunity to see the new publications, hear about the campaign activity underway and network with fellow members.

Campaigns

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Frequently Asked Questions

Frequently Asked Questions

Frequently Asked Questions

Can Tourism Atherton Tablelands do the marketing for my business?

Tourism Atherton Tablelands is not marketing consultancy or agency. Our role is to market the destination, Atherton Tablelands, the region that sits within the boundaries of Tablelands Regional Council.

Through membership with Tourism Atherton Tablelands there are opportunities to build awareness your business through destination marketing activity.

Does Tourism Atherton Tablelands organise events?

Tourism Atherton Tablelands does not organise destination events.

Tourism Atherton Tablelands does actively promote specific destination events determined by the events ability to attract visitors from outside the region.

Will Tourism Atherton Tablelands write a media release about my business and distribute through our network?

Tourism Atheron Tablelands does not write media releases for independent businesses.

Media releases may be written to build awareness of the destination and applicable products or new experiences.

 

Why don't we ever see marketing activity by Tourism Atherton Tablelands locally?

Tourism Atherton Tablelands role is to drive visitation to the region to people that live outside the region. To do this,  we need to focus our marketing activities in locations where our visitors reside. We also focus on using cost effective marketing channels, such as social and digital platforms to reach these visitors 

Can Tourism Atherton Tablelands write a funding application for my business?

Tourism Atherton Tablelands may provide a letter of support for the project but does not prepare funding applications for businesses.

Membership Quick Links

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Host a Member Event

Host a Member Event

MEMBER NETWORKING EVENTS

Member networking functions provide a fantastic opportunity for the host business to showcase their product or service.

Exposing your business to other members is an excellent way for them to experience what you do and recommend you to the thousands of visitors to our region.

The following guidleines will help you to decide if you can meet the requirements for hosting a member networking function and to allow you to plan ahead to ensure that the event is a success.

 

Catering: It is the responsibility of the host business to provide catering of finger food for the event

Beverages: Provide beverages at hospitality prices or less (or even free of charge)

Insurance: It is a requirement that the host venue be covered by Third Party & Public Liability Insurance in order to host the event.

Invitations: Invitations will be prepared and distributed by Tourism Atherton Tablelands to our members and stakeholder list. The invitation will include an online RSVP portal. Confirmed numbers will be emailed to the host 5 days prior to the date of the event. Please ensure you have provided Tourism Atherton Tablelands with your current logo which will be included on the invitations.

Day/Time: Generally, events will be organised to occur the 4th Tuesday of each month however this may be changed due to other regional events or peak tourism periods. The time of the event will vary each month and all member networking events will be no longer than 2 hours.

 

Event Format:

1.  Welcome to members and thank you to host business, by Tourism Atherton Tablelands

2. Welcome and presentation from host business

3. Welcome to new members and presentation (maximum of 5)
– New members will be contacted prior to the event by Tourism Atherton Tablelands and invited to provide a 2 minute presentation on their product and services.

4. Update from Tourism Atherton Tablelands

5. Other new business (if applicable)

6. Announcement of location of next networking event

7. Networking