Discover Your Trail 2026

Discover Your Trail 2026

Feb 16, 2026

Discover Your Trail 2026

Don’t miss your advertising opportunity

JOIN DISCOVER YOUR TRAIL 2026

Discover Your Trail is a region wide destination marketing campaign designed to connect high value travellers with authentic Atherton Tablelands experiences. With 50,000 printed trail books, a refreshed digital Discover Magazine, themed itineraries and integrated digital promotion, this campaign places your business directly in front of visitors actively planning their journey.

Be part of eight curated themed trails and showcase your business to Gen Z, Millennials and traditional drive markets seeking meaningful, experience-driven travel.

Download the full Media Kit to explore advertising opportunities, inclusions and campaign details.

 

MEDIA KIT
BOOKING FORM

Another initiative delivered by Tourism Atherton Tablelands 

 

Campaigns

Discover Your Trail 2026

Discover Your Trail 2026

Discover Visitors Guide

Discover Visitors Guide

Digital Marketing

Digital Marketing

Destination Website

Destination Website

Regional Stamp

Regional Stamp

Destination Brand

Destination Brand

Keep Us Informed

Keep Us Informed

Update Your Listing

Update Your Listing

Discover Visitors Guide

Discover Visitors Guide

Jan 25, 2022

Discover Visitors Guide

The official visitors guide for the Atherton Tablelands

Produced annually, the Atherton Tablelands Discover Visitors Guide is the region’s official tourist publication showcasing the many experiences and products the Atherton Tablelands has to offer.

Atherton Tablelands Discover Visitors Guide is the major  promotional vehicle for the Atherton Tablelands. It is designed to create awareness and interest in the destination to its target audience – potential visitors and current visitors – and encourage them to extend their length of stay in the region.

Tourism Atherton Tablelands (Atherton Tablelands Promotion Bureau Ltd) has been producing the Discover Visitors Guide for over 30 years.

In the early years, members volunteered their time to produce the magazine.  Today, production is done in-house and is usually a cost-neutral project. Any profits that may arise, are returned back into the organisation to either support the next edition (particularly with increasing distribution costs) or back into general marketing funds.

Download the latest Discover Atherton Tablelands Visitor Guide

 

Another initiative delivered by Tourism Atherton Tablelands 

Campaigns

Discover Your Trail 2026

Discover Your Trail 2026

Discover Visitors Guide

Discover Visitors Guide

Digital Marketing

Digital Marketing

Destination Website

Destination Website

Regional Stamp

Regional Stamp

Destination Brand

Destination Brand

Keep Us Informed

Keep Us Informed

Update Your Listing

Update Your Listing

Destination Website

Destination Website

Nov 13, 2021

Destination Website

The destination website www.athertontablelands.com.au receives of 750,000 page views per year and on average, 15,000 visitors per month.  The site provides visitors all the information they need to plan their holiday to the Atherton Tablelands.  The site showcases over 380 listings covering the many products, experiences, towns and travel tips to inspire the visitor to stay longer, and see more. 

The current site was provided to the region at no cost to members or Council and continues to be the number 1 resource for the visitors and the community to access destination information. 

Features of the website include travel tips (blogs), a travel directory, maps, brochures, destination information, a wish-list feature (the backpack), booking capabilities for some listings, links to our social media platforms, video collateral, campaign activity and current imagery showcasing the region.

Only members of Tourism Atherton Tablelands are listed on the website.

www.athertontablelands.com.au

Another initiative delivered by Tourism Atherton Tablelands 

Regional Stamp

Regional Stamp

Jun 18, 2020

Our Regional Stamp

The Atherton Tablelands Brand strengthens the region’s position and awareness as a tourist destination.  Brand integrity strongly relies on the consistent and accurate application of its visual material across all mediums. 

To leverage from the destination brand local tourism operators and the business community are strongly encouraged to support and use the new Atherton Tablelands Destination Stamp across their own business to ensure the Atherton Tablelands is represented in a consistent way to consumers.

Examples may include brochures, flyers, events, etc.

 

To obtain a hi-res version of the Atherton Tablelands Regional Promotion Stamp,
contact office@athertontablelands.com.au

The destination brand is used on Tourism Atherton Tablelands marketing collateral only.

Brand Style Guidelines